We are a property investment company. Our goal is to create beautiful apartment living spaces for families and working professionals.
Initially in phase one we aim to renovate existing affordable housing units. By investing additional capital for renovation this adds a higher value to the apartment with the increased premium created by the cost effective design work, creativity, cost price labor and simplicity of beauty to increase profit margins. This brings a certain richness to the apartment with a creative simplistic design determining the added value. The added value is our delta or profit margin. The question: is someone willing to pay a little extra for what you have created and if so - that defines the value of our brand!
Given the market of low cost affordable housing most owners and local developers don’t have the necessary design skills, building expertise, resources, time or more accurately additional funds to renovate and capitalise on the added value by converting an undervalued asset into a future equity appreciated valued asset. It’s also important to have your own building team so savings can be made on renovations and completed at cost price creating more value added returns.
We are aiming to combine affordable housing with high quality design and simplicity through creativity to add value. We’re in the value added business to create more value than we invest. To create more than we spend.
Our sales price target for completed renovation conversions will be below the SHDA pricing levels for low cost affordable housing of P4.4 million with a target price range of between P2.5m - P4.4m including renovations.
We have identified several low cost affordable housing low rise apartments (4 story apartment blocks) that would provide capital appreciation with an updated high quality low cost renovation at a discounted price thereby maximizing potential profit margins.
We aim for a minimum 100% ROI with a range up to 500% ROI. High quality affordable housing design will enrich the lives of the people it serves and help stimulate local economic growth supporting the working and middle classes.
Renaissance Merchant Capital
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